Description
In this course, students will learn to appreciate the history and art of the letterform and its importance in the evolution of written and visual communication. Through lecture and studio projects, students will explore letterform structure and how to visualize, create, and apply different typefaces based on their characteristics. Moving from the acquisition and practice of hand skills to digital applications, students will learn to identify and assess the emotive and aesthetic qualities of type and how to use it as a powerful visual tool.